I'm not a shill, just a real experience from someone who isn't a rich traveler. Everyone's experience is different, so take this as a reference:
Pros:
1. Located in the center of Göreme town, not far from the bus station and dining options.
2. Breakfast was quite substantial, and the service auntie was very enthusiastic.
3. Bedding was very clean.
4. WiFi was fast.
Areas for improvement:
1. Avoid rooms facing the road; they are incredibly noisy. Keeping the windows closed makes it stuffy, and opening them is too loud, especially in the afternoon when the sun makes the room very hot. You can't open the windows because of the unbearable noise.
2. The hotel's customer service was slow to reply to emails. We sent two emails before our arrival, one asking if we could check in early, and received no response! We then sent another email asking if we could store our luggage at the front desk before going on a day tour, and still got no reply. In the end, we had to carry our luggage on the day tour.
3. The side views from the rooftop terrace are blocked, making it very inconvenient to watch the hot air balloons. I suggest removing the side panels.
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