Zhongshuge Bookstore is located in the Thames Town development in Shanghai's Songjiang District. The store's attractive design makes use of books as both items for sale and as decoration. The entire space is filled with books in every conceivable location. All the large spaces are divided into smaller study rooms with different themes, which are themselves quite exquisite. Moreover, each room has a unique design full of artistic flair. The bookstore gives the impression you are reading at the British Library. Because of its architectural style and quiet, cultural atmosphere, readers have termed it simply "the beautiful bookstore."