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【PopMart Labubu】Popmart Blind Boxes Craze！How to buy Molly and Labubu?

# Shopping

# Entertainment

OneVoyager

Jul 17, 2025

Contents

PopMart Labubu | What is Popmart?
PopMart Labubu | Top Ten IPs
- PopMart Labubu | LABUBU
- PopMart Labubu | MOLLY
- PopMart Labubu | CRYBABY
- PopMart Labubu | SKULLPANDA
- PopMart Labubu | DIMOO
- PopMart Labubu | Hirono
- PopMart Labubu | Pucky
- PopMart Labubu | Zsiga
- PopMart Labubu | HACIPUPU
- PopMart Labubu | SWEET BEAN
PopMart Labubu | Labubu Character Introduction
- 💡 Hit Series: From Street Fashion to Cultural Crossover
PopMart Labubu | Reasons for Labubu's Popularity
PopMart Labubu | Blind Box Culture and Collecting Craze
- PopMart Labubu | Pop Mart Stock Price
- PopMart Labubu | Reasons for the Blind Box Culture and Collecting Craze
PopMart Labubu | Secondary Market
- PopMart Labubu | Platform
- PopMart Labubu | Price

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Where to Snatch PopMart Labubu and Molly? Why Are Popmart's Top Ten IPs So Popular? Know Popmart's Toys In One Article!

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Do you think it's just a toy seller? You are wrong! Popmart is the "happiness generator" for today's youth—turning artists' creative ideas into tangible blind boxes, making the thrill of unboxing a daily ritual, and transforming collectible toys into a cross-generational social language. From a small shop in Beijing in 2010 to over 600 stores worldwide, it is no longer just a "toy company," but a cultural icon capturing the trendsetting spirit of Generation Z through its IPs!

With its pointy ears, nine little sharp teeth, and a fluffy round head, this "little monster" from the Nordic forest has turned "so ugly it's cute" into a triumph, becoming Popmart's top seller in 2025! Artist Kasing Lung designed an entire "THE MONSTERS" family for it, including characters like the shy skeleton girlfriend Tycoco and the mysterious leader Zimomo, each embodying an adorable contrast.

(Picture/Popmart)

As Popmart's pioneering IP, Molly's blue-green eyes and pouty lips have long become an "ID card" in the designer toy community! Created by Hong Kong designer Kenny Wong, this girl dons different themed outfits each year and is always sold out at every store!

(Picture/Popmart)

Tears on the face but dressed in a sequined gown? Thai designer Nisa's "crying aesthetic" completely overturns traditional beauty standards! Each character in the CRYBABY series conveys the attitude that "it's okay to cry." In the "Neon After the Rain" blind box, the tears are made of glowing fluorescent material, making it a "healing artifact" when placed on your desk.

(Picture/Popmart)

If you love gothic style, you can't miss SKULLPANDA! This mysterious girl, always wearing a butterfly veil, seems to step out of a dark fairy tale with each blind box. The "Night Chapter" series features magnetic crow wings, while the "Oil Painting Party" hidden edition embodies a Picasso-inspired style, making it highly sought after even in the market—some have queued for 12 hours at stores just for her!

(Picture/Popmart)

Prefer a fresh and clean style? Come and explore DIMOO! With chubby cheeks and soft animal ears, this "child of nature" even has bird song patterns printed on the blind box packaging. DIMOO's creation stems from a "cosmic drift"—this alien boy with cotton candy-like hair accidentally falls to Earth during his interstellar travels and becomes enchanted by the forest's birdsong, the ocean's tides, and the clouds' transformations. Created by designer Ayan Deng, this boy has transcended the realm of toys to become a "healing link" connecting urban dwellers with nature.

(Picture/Popmart)

With her head down and wrapped in an oversized coat, Hirono perfectly embodies the "socially anxious persona"! The Japanese designer uses a "blank face" to give her infinite imaginative space. In the "Silent Garden" series, she sits among withered roses, yet conveys the powerful message that "loneliness can also be beautiful."

(Picture/Popmart)

With her chubby fairy wings and soft baby cheeks, Pucky is definitely a "love at first sight" character! As one of Popmart's early hit IPs, her "Fairy Zoo" series is considered a "blind box classic": the fuzzy ears of the rabbit edition have an excellent texture, and the hidden "Glow-in-the-Dark Fairy" emits a gentle light when the lights are off, making it a perfect addition to your bedtime ritual.

(Picture/Popmart)

Wearing a tattered straw hat and muddy feet, Zsiga looks like a little elf who sneaked out of a Hans Christian Andersen fairy tale! The Danish designer gives her a unique identity with a "vintage texture." In the "Morning Dew and Morning Glory" series, the flowers on her head change color with the light, and even the packaging box is adorned with cute hand-drawn diaries, making you want to create an entire forest kingdom for her!

(Picture/Popmart)

With her soft curly hair and rosy cheeks, HACIPUPU is a "walking bundle of cuteness"! The Korean designer has crafted her as a "baby version of a little angel." In the "Cloud Journey" series, she lies on a hot air balloon made of cotton candy, and the hidden edition "Rainbow Guardian" features wings made of gradient pearlescent material, making your heart melt the moment you unbox it.

(Picture/Popmart)

Love desserts? SWEET BEAN will definitely make your mouth water! With an ice cream cone on its head and frosting on its body, each blind box is a "culinary work of art": the "Strawberry Mochi" edition comes with a removable fuzzy coat, and the hidden "Tiramisu" edition even has cream with a chocolate scent, making it hard to resist taking a "bite" when you bring it home!

(Picture/Popmart)

While other designer toys are still selling "therapeutic vibes," LABUBU has already become a "rebellious fashion icon" adored by young people worldwide, thanks to its contrasting design of "wicked sharp teeth + a cute round body." Created by Hong Kong designer Kasing Lung, this little elf has transformed over a decade from a "niche oddball" to a "global sensation," even being hailed by JPMorgan as the "next Hello Kitty."

(Picture/Popmart)

💡 Character Setting: From Nordic Elf to Trend Disruptor

LABUBU's inspiration comes from dark elves in Nordic mythology, but Kasing Lung reinterprets it with an Eastern aesthetic—pointed ears, nine fangs, and a round body, achieving a delicate balance between "evil" and "innocence." Each design embodies a "dual personality":

Emotional Code: Beneath the regular "greedy little devil" image lies the limited edition "spiritual core burning state" with a tragic hero setting. For example, the hidden edition in collaboration with "The Hidden Sea" features a glowing blue spiritual core that seems to tell a story of sacrifice.

LABUBU 3.0 "Heart-Throbbing Macaron" Series (2025)

This globally phenomenal product has completely disrupted the designer toy market:

Design Innovation: Combines macaron color schemes with the "pixel explosion" elements of video games.

Market Sensation: Sold out online in 5 seconds, with TikTok Shop US single-event GMV exceeding $1.5 million; UK stores suspended sales due to queue conflicts, and the hidden edition on the secondary market soared to 2,300 yuan, over 20 times the original price.

(Picture/Popmart)

Collaboration Universe: From Fashion to Film & TV IPs

Fashion Crossover: The collaborative skate shoe series with Vans combines LABUBU's fangs with Vans' classic patterns, with a release price of 599 yuan, rising to 15,000 yuan on the secondary market, becoming a "hard currency" in the sneaker world.

Film & TV Tie-ins: The 12 blind boxes in collaboration with "One Piece" transform characters like Luffy and Zoro into LABUBU style, featuring a "magnetic disassembly" mechanism in the "jade tablet" design, becoming a hot topic in the collector community.

Regional Exclusives: The Singapore Merlion limited edition incorporates iconic architecture into the head design, while Thailand's "Good Luck to You" series uses gold foil to convey blessings, becoming a must-buy souvenir.

💡 Artistic Collection: From Blind Boxes to Sculptures

MEGA Collection Series: The 1000% size "Steampunk" LABUBU, encrusted with 3,000 Swarovski crystals, was pre-ordered by a private collector for 280,000 yuan on the day of pre-sale.

Crossover Art: The "Broken Arm LABUBU" in collaboration with French sculptor Bruno Catalano combines the beauty of human imperfection with designer toys, attracting thousands of visitors during its exhibition at the Louvre in Paris.

💡Ugly-Cute Anti-Convention: The Stranger, the Cuter

While other IPs are selling "refined beauty," Labubu breaks through with its contrasting charm of "sharp teeth + round eyes," akin to a rebellious declaration by young people against "standard aesthetics": "We just love unique little monsters!"

💡Celebrity Endorsement Explosion

BLACKPINK's Lisa posted her entire wall of Labubu collections on Instagram, captioning her favorite "Glow-in-the-Dark Fairy" edition as "my little cuties." This instantly made #Lisalabubu trend on Twitter, with fans following suit by showcasing their own "monster armies," and even Labubu appearing in Hermès bag displays.

(Picture/Vanity Fair)

💡The Ultimate Temptation for Collectors

Every Labubu series contains a hidden edition with a "1/144 probability." The 2024 "Louvre Masterpieces" series features a "Mona Lisa Labubu" with oil painting-like cracks on its face, driving the second-hand price up to 2000$, making unboxing not just a purchase but a "heart-pounding gamble."

As of the midday close on June 5, 2025, Pop Mart (09992.HK) shares were priced at HKD 240.80, with a total market capitalization of HKD 323.394 billion. The stock has risen over 160% year-to-date, and more than 525% since its IPO price of HKD 38.5 in 2020, creating a rare "plastic gold" myth in China's consumer sector. Behind this achievement is the transformation of the blind box economy from a subcultural phenomenon to a global business paradigm, and the capital market's deep recognition of Pop Mart's "IP ecosystem + globalization" dual-driven strategy.

Why are young people willing to go crazy for "uncertainty"? Because the 10 seconds of opening a blind box allows you to temporarily escape the pressure of a 996 work schedule—the surprise of the unknown, the ritual of unboxing, and the social recognition from sharing your collection create a perfect cycle of "blind box addiction." The blind box craze sparked by Pop Mart is essentially a "consumer experiment" that combines psychology, business, and pop culture. From the first store in Mong Kok, Hong Kong, to the flagship store in Times Square, New York, blind boxes have become not just toys, but social currency, investment targets, and spiritual sustenance for Generation Z. Here are five dimensions to analyze this phenomenal cultural phenomenon:

💡 Origin: From Japanese Lucky Bags to Chinese Blind Boxes

The prototype of blind boxes can be traced back to the "lucky bags" of Japan's Edo period, which evolved into "lottery sales" during the Meiji era. In the 1990s, Bandai combined it with ACG (anime, comics, and games) to launch "gashapon." Pop Mart introduced this model in 2010 but initially faced challenges—Chinese consumers considered "spending money on the unknown" as a "tax on intelligence." It wasn't until the "MOLLY School Series" emerged in 2016, tying blind boxes with "designer toy IPs," that the explosive growth year began:

Key Turning Point: In 2018, the hidden edition "Pan's Lolita" soared to $256, making the market aware of the "investment potential" of blind boxes. When Pop Mart went public in 2020, its market value briefly exceeded $192 billion, bringing blind boxes into the mainstream.

Localization Innovation: While Japanese gashapon emphasizes "extreme restoration of anime characters," Chinese blind boxes create an "original IP universe," with unique characters like MOLLY's "arrogant little face" and LABUBU's "wicked sharp teeth" catering to young people's need for "unique self-expression."

💡 Psychological Code: Why Are We Addicted to the "Unknown"?

Neuroscience research shows that the "nucleus accumbens" (reward center) in the brain is highly active when opening a blind box, comparable to the excitement gamblers feel when revealing cards. Pop Mart accurately taps into three human weaknesses:

Variable Ratio Reinforcement (Skinner Box Theory): The probability of finding a hidden edition (1/144) is highly similar to the "winning rate" of slot machines, leading to the belief that "the next one will surely be a win." According to a survey by South China Normal University, 68% of players repeatedly purchase for hidden editions, with average spending reaching 15% of their monthly income.

Loss Aversion: The compulsion to collect a complete set stems from the "Gestalt psychology," leading players to buy multiple sets with duplicates, spawning "exchange communities" and a "second-hand market." Data from Xianyu shows that in 2025, the blind box exchange forum had over 5 million daily active users, forming a unique "missing piece economy."

Self-Consistency Effect: Choosing specific IPs (e.g., fans of MOLLY calling themselves "Molly fans") becomes an identity label. A survey by Shanghai Jing'an Kerry Centre shows that 73% of consumers believe "blind boxes are a form of personalized expression," surpassing the value of "toys" themselves.

💡 Building a Business Empire: From Single Products to "IP Religion" Upgrade

Multi-Level Product Matrix

Entry-Level (Blind Boxes priced at $5-$11): Attracts traffic with low barriers; in Q2 2025, the "Hirono Tipsy Special" series sold 2 million boxes in a single month, setting a record.

Mid-Range (MEGA Collection Series priced at $64-$167): The 1000% size "SPACE MOLLY" becomes a trendy decoration, with the Edison Chen collaboration edition reaching $4,870 on the secondary market.

High-End Art Editions (Priced above $641): Collaborations with KAWS and Yoshitomo Nara enter Sotheby's auctions; in 2024, the "MOLLY Windsor Castle" sold for $15,385, setting a designer toy auction record.

IP Production Factory

Establishes a "designer incubation system," signing top designers like Kasing Lung and Pucky, while also opening the "amateur designer program." In 2025, new IPs created through UGC (user-generated content) accounted for 35%.

Cross-Industry Collaboration to Create Buzz: The "Magic Academy" series in collaboration with "Harry Potter" caused the mini-program to crash three times during pre-sale, with store queues exceeding 8 hours.

Private Domain Traffic Empire

Membership system covers over 40 million users, with the "Box Drawing Machine APP" enabling online box shaking and friend assistance features. Users spend an average of 28 minutes daily, with a repurchase rate of 58% (higher than the industry average of 23%).

💡 Social Phenomenon: How Are Blind Boxes Reshaping Young People's Lives?

New Social Language

Newcomers in the workplace use "desk blind box walls" to quickly integrate into circles. A survey in Beijing's Zhongguancun shows that post-90s office desks average 4.2 blind boxes, becoming "icebreakers."

Weddings feature "blind box favors," with newlyweds in Hangzhou using hidden editions as "lucky draws," sparking a new trend in post-00s weddings.

Subcultural Innovation

Gave rise to the "custom doll community": seasoned players use spray paint and 3D printing to modify blind boxes. Bilibili's "custom doll tutorial" has over 1 billion views, with top custom doll artist "Bad Bear" selling single pieces for $2,564.

Academic Research Involvement: Tsinghua University offers an elective course on "Blind Box Economics," analyzing its impact on consumer psychology; Nanjing University of the Arts includes blind box design in graduation projects, with student works selected for Milan Design Week.

Controversy and Reflection

Criticism of Consumerism: In 2025, the China Consumers Association issued a warning, stating that 15% of minors show signs of "blind box addiction," with parental complaint hotlines increasing by 210% year-on-year.

Copyright Disputes: Shenzhen's "high imitation blind box factories" use AI to scan authentic models, replicating them within 72 hours. In 2024, Pop Mart invested over $577 million in anti-counterfeiting efforts, but counterfeits still account for 30% of the market share.

💡 Global Expansion: From a Chinese Phenomenon to a Global Language

Pop Mart's overseas expansion shows "East-West differentiation" characteristics:

Asian Market: Rapid penetration due to cultural affinity; South Korean stores launched "K-pop star blind boxes," with the BTS collaboration edition setting a record of 12,000 boxes sold in a single day per store. Thailand's "Loy Krathong Festival Limited Edition" combines traditional costumes, becoming a must-buy holiday gift for local youth.

European and American Markets: Emphasizes "artistic attributes" to break boundaries; New York's SoHo store features a "blind box art wall" displaying KAWS-signed editions, attracting MoMA curators to purchase. At Paris Fashion Week, Balenciaga incorporated blind box elements into ready-to-wear, with models wearing "mechanical MOLLY helmets" on the runway, causing a sensation in the fashion world.

Digital Breakthrough: Launched "MetaBox" virtual blind boxes, allowing users to open boxes in Decentraland to obtain NFT skins. In 2025, the first "Cyber LABUBU" NFT reached a maximum transaction price of 85 ETH, pioneering a new track in "metaverse collecting."

StockX, a must-know trading site for trendsetters, is a platform focused on authenticating limited edition products. StockX sells a variety of collectibles, including limited edition figures, collectible cards, and boxed sets. Therefore, StockX is also a great place to buy and sell exclusive PopMart Labubu and other items, helping you acquire authentic Labubu/Crybaby products. If you have unused Labubu/Crybaby items, you can also sell them on this platform. The website allows you to switch countries, languages, and currency formats at the bottom left corner of the page.

（Picture/extrabux.cn）

eBay is the world's largest e-commerce company and a C2C marketplace platform. The availability of PopMart Labubu/Crybaby on eBay depends entirely on what individual sellers list. On the bright side, it offers collectors the chance to find many exclusive limited editions. You can also find very affordable PopMart items from people looking to part with their collections. On eBay, you can find a wide variety of PopMart items, both new and used. When purchasing PopMart, eBay offers several options. There are auctions that allow bidding on items, with the highest bidder receiving the item at the end of the auction. There are also listings with a "Buy It Now" option, allowing you to pay the listed price to purchase the item immediately. Some "Buy It Now" listings also allow you to make an offer that the seller can accept, decline, or counter.

（Picture/extrabux.cn）

Amazon, headquartered in Seattle, Washington, USA, offers a wide variety of PopMart items, including Labubu/Crybaby. So take a look—you might unexpectedly find a limited edition PopMart you like!

（Picture/extrabux.cn）

Toysez is a haven for toy enthusiasts, with a professional inspection department ensuring everyone gets original products. Toysez offers a variety of Labubu/Crybaby items, many of which are on sale, so hurry and check them out!

（Picture/extrabux.cn）

Regular Editions: Regular Labubu editions in the secondary market are typically priced around $26-$38.

Hidden Editions: Hidden editions are priced higher. For example, the hidden edition "Ego" from the Labubu 3.0 series was once driven up to $590 during peak times and is currently priced around $167.

Collaborative Editions: Collaborative editions are priced even higher. For instance, the Vans collaborative edition in the secondary market was once priced as high as $1,795-$2,051, but prices have since declined with market changes.