There Isn't Only Luxury Stores in Milan, Many Fashion Shops are Just Waiting for You to Find Them!

10 Corso Como is definitely the most famous boutique concept store in this fashion city. The name comes from its house number. The Founder, Carla Sozzani, former editor of Italian ELLE and VOGUE. Her vision and experience determine the high quality of this store. When you walk through the entry framed by ivies, you may see a combination of fashion, music, movie and design in the shop. The 1st floor also offers a café and a book section.

The Milan headquarters are more low-profile and casual compared with the branches in Tokyo, Seoul or Shanghai: not only does it have a café and a roof garden, this fashionable shop also has the smallest "3 Rooms" design hotel in the world. If you are fond of design, not only can you find various kinds of collaboration limited edition clothes, shoes, disc, magazines and perfume, but also designer toys for those who still feel a sense of childlike wonder.

Armani show place is a place for stars and editors from all the fields to enjoy the fashion of Milan Fashion Week every year, although there are many brands in Milan, you have to admit that Giorgio Armani is the most popular brand in Milan, from the flagship shop of brand, Armani Café and brand museum to the show place, everywhere is a place worthwhile for fashion lovers to visit.

Teatro Armani is located at the Zona Tortona with the style of "Milan 798", the opposite side is the museum of the brand Armani Silos, the building is originally the old factory of Nestle chocolate, after the modification by master Tadao Ando, the building with the tone of blue and grey makes the old and new contrast and complement each other with the brand style.

If you happen to see the two big shows every year (the first ten-day period of September and October, between February and March), you may enjoy the contest of fashion experts in a close distance. If you come here at ordinary times, it is recommended for the fashion people who love to take photos to put on their dark glasses and stand before the gate to have a street-style charming photo.

Armani Silos is an Armani museum at the south west corner of Milan, the building itself is of some style with 4 floors, the external wall at the front gate is a wall of green plants, inside the wall is the extremely simple runway, you will immediately feel the effect of fashion show when you stand there.

The exhibition hall on the 4th floor is an exhibition area of 4,500 square meters which is set as a permanent exhibition area, it displays a series of clothes from 1980 to present. The special feature is that the exhibits are not divided in accordance with the time of design; instead they are arranged and divided in accordance with the inspiration during the design of Mr. Armani.

Generally speaking, you can see the floriated dovetail and delicate afternoon suit on the ground floor and you can see the series of different representatives such as Esotismi, Cromatismi and Luce etc. from the first floor to the fourth floor.

Milan enjoys a reputation as the capital of Aperitivo culture, people will not have dinner directly after coming off duty, and instead they will go to many wine bars, cafes and restaurants in the city to enjoy the unique Aperitivo. You may order a glass of any cocktail with some nibbles to go with it, this is the way commuters forget about their troubles for a while and enjoy their leisure time in the evening.

Therefore, when you come to Milan, you have to try out the aperitivo experience. Although the canal and Brera area are popular places to choose, if you are determined to follow the trend, it is recommended for you to go to Ceresio 7, a newly opened wine bar and restaurant. The most unique feature here is the dining area near the rooftop terrace pool, and if you go there in the evening, you can not only see the Milan neighborhood at sunset, but also the lit up skyscrapers at night!

Emporio Armani Caffè is located at the ground floor of the Armani flagship store in Milan. The design of the interior is selected with the classical color match of red and black, each food is branded with the Armani logo. The flagship store where the café is located is a seven-floor building from 1937. This is the kingdom of Mr. Armani's brands, including hotels, cafés and a top collab Japanese restaurant: Armani Nobu. Don't assume that the only feature of the food under a fashion brands is to be pleasing to the eye, the quality of food at the café is not inferior at all, you can taste most signature dishes of Milan with a budget-friendly price, such as costoletta di vitello, risotto Armani Milano and tiramisù Caffè Armani with gelato.